This Vertical response blog post of Kathy McGovern, remembers us how important it is to show customers how much we love them. Customers have more ways to browse and shop than ever before. In-store, online, review sites, and friend recommendations all factor into a customer’s buying decision.

Customers also have more options to choose from when it comes to purchasing – whether it’s supporting a local business, shopping for the best price, or shopping online for convenience.

So Kathy McGovern rightly asks you to find ways to stand out from the crowd and show them that you really appreciate their business.

Kathy presents 5 inexpensive tips to show your customers how much you appreciate them without breaking the bank:

  1. Send a Handwritten Note
  2. Give free stuff (upgrade for free, a discount on a bill, and all just because, or send them a gift card encouraging customers to come back to your shop etc.)
  3. Knowledge is Power – Share it! ( newsletter, a blog, via Facebook or Twitter, or in-person)
  4. Profile a Customer (collaborate)
  5. Make Them Feel Like a VIP -with exclusive offers (hosting an invitation-only event etc.)

Source: 5 Easy (and Affordable) Ways to Show Customer Appreciation